Attention: ADU & Tiny Home Builders
Tired of Tire-Kickers?
Get a Flood of Qualified Buyers
Who Are Ready to Build.
The "Up to Code" system is the only complete, done-for-you sales and marketing engine built exclusively for ADU and tiny home builders. We fix your lead quality, automate your follow-up, and give your sales team the tools to close — all in one system.
No obligation. No contracts. Just results.
The Problem
Does Any of This Sound Familiar?
If you're an ADU or tiny home builder, you've probably experienced at least one of these — and it's costing you a fortune.
You're Getting Traffic, But Nobody's Buying
20,000–40,000 website visitors a month. Hundreds of form fills. But your phone barely rings, and when it does, they ghost you. You call within 5 minutes — nothing. You text — nothing. You email — nothing. What the hell is going on?
You've Burned Thousands on Agencies That Overpromised
You handed over $12,000/month to a marketing agency. They promised the world — social media, SEO, ads, the works. Six months later, the website still isn't done, the leads are garbage, and now they're threatening to shut down your site if you stop paying.
Your Leads Are Tire-Kickers, Not Buyers
You're going through 300–1,000 leads just to find one deal worth closing. And even then, they hit you with 'it's too expensive' — not because your price is wrong, but because they don't trust you yet. It's not a price problem. It's a positioning problem.
Sales and Marketing Are Speaking Different Languages
Your marketing team says the numbers look great. Your sales team says the leads are garbage. Nobody's talking to each other, and you're stuck in the middle watching deals fall apart. Meanwhile, Boxable and Amazon are ruining price expectations for the whole market.
You're Doing Everything One-to-One With No Leverage
You're personally jumping into AI chats at midnight trying to save deals. You're hand-holding every prospect through the entire process. You're explaining the same things over and over. There's no leverage, no system, no scale — just you, grinding.
You Know the Solution Is Out There — You Just Can't Find It
You've heard all the right buzzwords: funnels, retargeting, GoHighLevel, content marketing. You've even tried some of them. But without someone who actually knows the ADU and tiny home space, you're just guessing. And guessing is expensive.
If you're nodding your head right now, you need to keep reading.
The Solution
Introducing "Up to Code":
The Complete ADU Selling System
This isn't another marketing service that overpromises and underdelivers. "Up to Code" is a complete, done-for-you system that plugs directly into your business and solves your lead generation and sales problems — permanently.
We've taken the exact strategies responsible for over $25 million in confirmed closed ADU contracts across 17 locations and packaged them into one powerful, repeatable system. Clients have closed 5 tiny homes in a single month, hit $500k in a single day, and generated $1.7M in a single month. We run the whole thing for you — ads, funnels, automation, content, and sales coaching — so you can focus on what you do best: building.
Wayne Ledoux
Founder, Mayhem Digital Media
17 ADU Locations Nationwide
The Real Reason Your Leads Aren't Closing
We're Living in a Trust Recession.
Google spent $1 billion on a consumer behavior study and discovered something that changes everything about how you need to market your business. They call it the 7-11-4 Rule.
Your prospects need to consume at least 7 hours of your content before they trust you enough to buy.
They need to be touched a minimum of 11 times across different channels before they're ready to commit.
Those touches need to happen across at least 4 different platforms — not just your website.
The "Up to Code" system is engineered to hit all three numbers — automatically.
What's Inside
The 6 Pillars of the "Up to Code" System
Every piece of this system is designed to work together. Remove one pillar, and the whole thing falls apart. This is why generic agencies fail — they only do one or two pieces.
High-Converting Landing Pages
We build you a custom landing page that converts at 10–15% — not the industry-average 1–3% you're getting now. One page. One action. One result. No distractions, no navigation, no confusion.
"Buyer Magnet" Ad Campaigns
Battle-tested campaigns for Google, Facebook, and YouTube — built specifically for the ADU and tiny home market. We know what messaging works, what audiences convert, and how to keep your cost-per-lead under $30.
GoHighLevel Automation
We install and manage our proven GoHighLevel snapshot — a complete CRM, follow-up sequence, and appointment booking system that works 24/7. No more Calendly confusion, no more leads falling through the cracks.
"Trust Engine" Content Strategy
We create and deploy educational video content that builds trust at scale. Using Dennis Yu's $1/day strategy, we put your best content in front of warm audiences — so when your sales team calls, they say 'I was waiting for you.'
"Deal Closing" Sales Coaching
Monday through Thursday office hours with Wayne and his team. Weekly sales calls, script reviews, and 'closest to the hole' strategy sessions. We bridge the gap between marketing and sales — permanently.
Done-For-You Creative Production
You shoot the raw footage. We do the rest. Video editing, copywriting, ad creative, animations — all delivered in 24–48 hours via your dedicated Telegram channel. Ashley, our COO, keeps everything on track so nothing falls through the cracks.
The Complete System at a Glance
How It Works
From Zero to Closing Deals in 3 Steps
Book Your Free Strategy Session
Schedule a no-obligation call with Wayne. We'll audit your current marketing, identify the exact leaks in your funnel, and show you a custom roadmap for your business. No pitch. Just real talk from someone who's done this 17 times.
We Build & Deploy Your System
Our team builds your custom landing page, installs the GoHighLevel snapshot, launches your ad campaigns, and sets up your content strategy. You focus on building homes. We handle everything else.
Watch Qualified Leads Roll In
Within 60–90 days, you'll have a predictable, scalable system generating qualified leads and booking appointments automatically. Your sales team will finally have the tools to close — and the confidence to do it.
Real Results
Don't Take Our Word For It.
These are real builders who were exactly where you are now — and here's what happened when they plugged into the system.
"When my sales team calls now, people say 'Oh, I was waiting for your call.' That never happened before. Wayne's system built so much brand recognition in our market that people already know us before we even pick up the phone. We closed 4 cash contracts totaling over $7 million in 2025 alone — that's never happened before in our history."
Brad Jones
Tiny Homes of Tucson · Tucson, AZ
"We went from a 1–3% conversion rate on our website to 10–15% on the landing pages Wayne built for us. The pipeline filled up so fast we had a $3.54 million quarter in closed contracts. That's not a small improvement, that's a completely different business."
JP Coles
Nest Tiny Homes · Pacific Northwest
"I was skeptical at first — I'd been burned by agencies before. But Wayne's system is different because it's built specifically for this industry. We closed over $3 million in sold ADUs working with Mayhem Digital Media. The leads that come in already trust us before we even pick up the phone."
Jess Stevenson
Kinstruct Tiny Homes · New Hampshire
"I wasn't sure how fast this would work, but within 6 weeks of starting with Wayne's system I closed my first deal. The process was dialed in from day one — the landing page, the follow-up, the whole front end. I didn't have to figure any of it out myself."
Marc
Jax Tiny Homes · Jacksonville, FL
"We've gotten a 10x return on our investment with Mayhem Digital Media. The system Wayne built for us didn't just bring in more leads — it brought in the right leads. People who are serious, pre-sold, and ready to move forward. That changes everything about how you run your business."
Stephanie & Stacy
DwellWell Tiny Homes · United States
This Is For You If...
The "Up to Code" System Was Built for Builders Like You
This Is NOT For You If...
We Only Work With Serious Builders
About Your Guide
Why Wayne Ledoux Is the Only Person
You Should Trust With This
Wayne Ledoux isn't a generic marketing consultant who read a book about ADUs. He's a former F-16 avionics technician turned top sales producer who built his first 7-figure business in solar before pivoting to the ADU and tiny home space.
He started with $2,500 in the bank and a pissed-off wife. He cold-called his way to 10 clients, scaled solar to 27 states, and then applied every lesson he learned to the ADU market — where he now runs 17 active locations responsible for over $25 million in confirmed closed ADU contracts.
He's a GoHighLevel power user, a certified ADU specialist, and the only marketer in this space who has actually built and operated the businesses he markets for. When he says something works, it's because he's tested it across 17 locations with real money on the line.
Common Questions
You Probably Have Questions. Here Are the Answers.
How is this different from the agency I already tried?
Most agencies are generalists. They might be great at creative work, but they don't know the ADU and tiny home market, they don't run the whole system, and they don't have 17 active locations to prove what works. We're not just a vendor — we're a partner who runs the complete front end of your business.
How long does it take to see results?
Most clients see their first confirmed deals within 60–90 days of the system going live. The first 30 days are setup and launch. Days 30–60 are optimization. By day 90, you should have a predictable pipeline. The trust-building content takes 3–6 months to fully compound, but the lead generation starts working immediately.
Do I need to be on GoHighLevel already?
No. If you're already on GoHighLevel, we'll plug our proven snapshot into your existing account. If you're not, we'll set it up for you. Either way, we handle the technical setup so you don't have to worry about it.
What do I need to provide?
We need you to shoot raw video footage of your builds, your team, and your process. You don't need to be a filmmaker — just point and shoot. We handle all the editing, copywriting, and creative production. We also need access to your ad accounts and CRM.
What markets do you work in?
We currently have active locations in California (San Diego, LA), Arizona (Tucson, Phoenix), Oregon, Washington, Texas (Dallas), Florida (Jacksonville), Atlanta, Denver, and the Northeast. We're expanding, and we evaluate new markets on a case-by-case basis.
What does it cost?
Investment varies based on the scope of your business and the markets you serve. We discuss pricing on the strategy call — there's no one-size-fits-all. What we can tell you is that our clients have closed 5 tiny homes in a single month, hit $500k in a single day, generated $1.7M in a single month, and had their first $3.5M quarter — all after plugging into this system.
Take Action Now
Ready to Stop Wasting Money and
Start Building Your Empire?
Schedule your free, no-obligation strategy session with Wayne. We'll look at your current marketing, identify exactly where your leads are leaking, and show you a custom roadmap to fix it.
Takes less than 2 minutes · No obligation · Serious builders only